How Do You End A Press Release?

Can you end a press release with a quote?

Don’t leave quotes to the end of the release.

This might be where you were told to put them but if something is important in a press release, it should come near the beginning.

This third paragraph works well in the form of a well-written, detailed quote from someone important and relevant..

What goes at the bottom of a press release?

The press release should be as concise as possible and ideally no longer than one page. … Include three pound signs (###) or “-30-” at the bottom of the press release to indicate the end.

How many hashtags at the end of a press release?

three hashtagQuick tip: Press releases generally end with three hashtag symbols (###) centered directly above the boilerplate and under the body copy to indicate the end of the release.

Are press releases double spaced?

If you’re drafting a press release for someone to edit on paper, double-space it. If it’s the finished copy, single-spacing is conventional.

What is the best time to send a press release?

between 10 am and 2 pmThe best time to send a press release is between 10 am and 2 pm—this is when editors open about one-third of all the emails they’ve received. Early mornings are less effective: open rates drop to 20.5% between 6 and 10 am.

What is the 30 at the end of a press release?

In short, -30- means “the end.” It’s used to indicate that a press release doesn’t continue, particularly at a page break.

What does ### mean at the end of a press release?

Three number signs/pound symbols (###), centered directly above the boilerplate or underneath the body copy in a press release, indicating to media that there is no further copy to come. The reporter or editor will know they have the full document in hand.

How many words should a press release be?

400 wordsThe ideal length of a press release is about an A4 side or about 300 to 400 words (the length of a short news item). That’s just three or four short paragraphs and a couple of of quotes. If yours is longer than that, you’ve probably got unnecessary waffle that doesn’t add anything to your story.

What is press release example?

The press release headline is also a good example: using facts like “$2 million” and “setting a record” makes the event seem significant, driving interest for journalists and the public. The story attracted a lot of media attention in outlets like People, Today, and MSN.

What are the 7 parts of a press release?

The key to success of any press release lies with the content’s ability to grab the reader’s attention, each and every time.Headline:Dateline:Introduction:Body:Boilerplate:Call To Action:Media Contact Details:

What does 30 mean to an editor?

-30- has been traditionally used by journalists in North America to indicate the end of a story or article that is submitted for editing and typesetting.

How do you write a strong press release?

Writing a Press Release in 7 Simple StepsFind Your Angle. Every good news story has an angle. … Write Your Headline. Your headline should grab the attention of your audience. … Write Your Lede. … Write 2 – 5 Strong Body Paragraphs With Supporting Details. … Include Quotes. … Include Contact Information. … Include Your Boilerplate Copy.

Where are datelines Located in a press release?

Datelines are traditionally placed on the first line of the text of the article, before the first sentence.

How do you end a news story?

17 Ways to Write a Conclusion for an ArticleReiterate the Main Point. Tetra Images/Getty Images. … Summarize Succinctly. Summarizing is different than reiterating. … Answer Potential Questions. Have you ever read something, gotten to the end, and thought, “So What? … Send Readers Elsewhere. … Issue a Challenge. … Point to the Future. … Make a New Connection. … Wrap up a Scenario.More items…